Effective Poster Design
Introduction
An abstract is a poster. The most typical error is to include too much information on your poster. Your poster should be visually appealing and include a clear, concise message. There are estimates that you have three.
the audience's attention for a brief period of time. When designing a poster, there are a few factors you may think about in order to accomplish this "three second hit." This succinct didactic essay discusses the factors that can help you design an appealing and successful poster.
Design of the Poster
Layout
Title and key message should catch the eye. If you design your poster on an A4 or ’’legal-sized’’ sheet, it can easily be enlarged to the optimal size (86original) without altering the proportions.
Colour
For a logo or an image, use colour. Don't use a coloured backdrop. Use a support colour just to gather relevant content together in the poster's body. Keep in mind that 8% of men have colour vision impairment.
Text Size
If readable on an A4 or ’’legal-sized’’ sheet, the enlargement to a poster has adequate text size.
Style and Type
Use one or at most two fonts, preferably Arial or Times Roman. Only use Bold, CAPITALS or Italic when it absolutely cannot be avoided.
Paragraph Formatting
Justification is generally the optimal reading comfort, but avoid too long spaces between words.
Visuals
Only use pictures or other illustrations as an eye-catcher or when necessary to understand your message. Avoid unnecessary details on the picture.
Space
Leave about 50% of the surface of your poster as white space.
Criteria of a Good Poster